Crisis wins national awards
Crisis' 2010 Christmas Cracker fundraising campaign has been recognised for its success by winning an award in two different award ceremonies.
The Christmas Cracker campaign won the award for Best use of E-Media Fundraising at the Institute of Fundraising Awards, and the award for Best Digital campaign at the Monster Digerati Party on 4 and 5 July respectively.
The campaign saw Crisis ask some of the best comedians in the business to tell some of their funniest jokes in an electronic Christmas card, which could then be bought by the public and sent to friends and loved ones. The campaign was especially noted for its creativity, and was a great success, raising £650,000.
The Institute of Fundraising Awards recognise the best fundraising ideas used by organisations across the UK, while the Monster Digerati Party is run by CorpsComm magazine, the corporate communications magazine. In the Monster Digerati Party win, Crisis beat out competition from big budget campaigns by ITV, First Direct, O2, United Airlines and Doritos.
Crisis was also nominated in two other award categories at the Institute of Fundraising awards, with ‘A Positive View' finishing as runner-up for Best use of Events, and the Crisis at Christmas Warm Direct Mail programme also finishing as runner-up in the category for Best Donor Development Campaign.
For details of the fundraisers Crisis is running at the moment, visit the Crisis fundraising events page.