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Creating supporter experiences for the future

Tech and digital innovation agency Tiger Heart has partnered with Crisis to produce virtual reality experiences for supporters, based on real life accounts of homelessness as told by Crisis member ambassadors.

Homelessness is a devastating experience, and for most people one that is unimaginable. Crisis supports thousands of people on their journey out of homelessness each year at our Skylight centres. In addition to receiving one-to-one support from coaches and taking part in transformative training and learning courses, Skylight members are given the opportunity to share their story by becoming a member ambassador.

As part of our 2018-23 strategy, Crisis is looking to create new and immersive experiences for supporters, to help them gain deeper insight into what it really means to be homeless. To this end, Crisis Director of Fundraising has engaged Sanj Surati, digital atelier and founder of Tiger Heart, to create virtual reality experiences based on the lived experiences of Crisis’ in-house storytellers, our member ambassadors.

In 2019, two member ambassadors agreed to capture their accounts of their experiences of sofa-surfing in the Crisis London Skylight recording studio. Their stories will be transposed onto 360 footage depicting their experiences of sofa-surfing, which supporters can view at Crisis events. These powerful films will immerse the viewer in the ambassador’s story and offer unparalleled insight into how it feels to have nowhere to call home.

The project is nearing completion and the Partnerships team at Crisis would like to extend an enormous thank you to Tiger Heart for their professionalism and dedication to ending homelessness through the power of virtual reality. Thank you also to the incredible member ambassadors who offered their compelling stories, without which this project simply wouldn't have been possible. If you would like to find out more about the project, please get in touch via ella.dinsdale@crisis.org.uk

 

 

 
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